We pride ourselves on our quality service before and after the sale. Remember that the work at Dale's is always guaranteed! We have NATE certified technicians. All of our employees attend several schools throughout the year for further training to better help serve you and provide the level of excellence you have come to expect from Dale's. Thank you for shopping local! Meet our staff!
CEO, Accounts Payable, Employment officer, Web Master (I work on the Web site - can't say master!)
Jill started working in the business from the start but also worked out of the business until 1989 when she came to the store full time and finally started to get a pay check a few years later! Jill enjoys genealogy, camping, ATVing, bowling, skiing, hiking, swimming and more! Jill is an avid Greenbay Packer & Milwaukee Brewers fan! Jill & Dale have two daughters Letece & Megan who help out in the store from time to time. Letece is an Occupational Therapist, married to her college sweetheart and lives in Reedsburg. Megan is going to college in Illinois to become a doctor of Natural Pathy medicine.
Jill Borreson Owner
Jason Amborn - HVAC Installer & Technician
Welcome to Jason Amborn - Jason started with us September 2, 2015.
Jason - I am a proud dad of 5 children - Destini, Deegan, Divinity, Draxtyn & Declan. I have over 15 years experience in the construction field as an HVAC Technician, electrician and carpenter. I welded for over 10 years. I enjoy spending time with family, camping, bowling, hunting and fishing. I'm a sports fan that loves football, baseball & Nascar.
Jeff Taylor - HVAC technician & installer.
Jeff has been an employee of Dale's for over 18 years, on & off. Jeff has 3 children and 4 step children with his Fiance Kat and a total of 9 grandchildren.In his spare time he enjoys fishing, camping and restoring cars and trucks.He is an avid NASCAR fan and loves the Green Bay Packer's!
Jeff Taylor - HVAC Technician & installer
Picture of Vicky to be added soon.
Vicky Emerson - Bookkeeping
Vicky actually helped me to set up my books back when we did them manually in 1986. Vicky came back last October to help me get caught up with my entries and we decided to keep her around as a part time office help.
Lee Amborn - Part time delivery
Lee Amborn is the father of our employee Jason Amborn and a retired teacher for the Black River Falls School District at the middle school as the art instructor. Lee works part time for us helping in many areas such as: deliveries, uncrating appliances, service and more! Lee lives in Black River Falls with his wife Kim and is an avid Wisconsin Badger's fan, Milwaukee Brewer's Fan & Green Bay Packers Fan....Go Pack Go. Lee is also an Army Veteran so be certain to thank him for his service!
Dale Borreson Owner HVAC Technician, CFC Certified, Comfort Expert (guy that gives you estimates!)
Dale is a graduate of Western Wisconsin Technical College. Dale worked in Steven's Point, Glencoe Minnesota, Black River Falls, Marshfield and than back to Black River Falls where he started Dale's Refrigeration & Heating July 1, 1984. We started out of our home, opened our first store front in 1986 and was located at 25 Main Street in Black River Falls (this is the current location of Moe's Hardware Hank gun & sporting goods section of their store). Moved up Main Street to 212 Main (this is where the Buzz & Brew Shop is currently located) and finally settled in our current location, 25 N 2ND ST on Labor Day week end 1999. Dale enjoys FISHING, hunting, bowling, horse shoes, camping and did we mention FISHING! He is an avid Packer, Brewer, Badger & Bucks Fan. Sadly Dale passed away after loosing his battle with cancer on February 1, 2011. We are still committed to the quality and service that Dale & I founded this company on over 35 years ago. We look forward to serving you now and for many years to come! (Jill)
Visit our 'Contact Us' page for further details how you can reach us here at Dale's! We look forward to serving you!